Junior Strategist

Company
TBWA\WorldHealth London
Job ID
2024-43785
LI
#LI-AS1
Location : City
London

Overview

Position Title: Junior Strategist
Supervisor: Senior Strategist/Director of Strategy
Function: Strategy

Location: London

 

Recruitment Process: We are holding an assessment day on the 20th May to hire for a number of entry level opportunities inclusive of accounts and strategy.  Please only apply if you are available to attend our London office on that date

 

As an associate strategist you have a unique opportunity to contribute fresh perspective and dynamic ideas to the ever-evolving landscape of healthcare communications. This role is a learning journey where your enthusiasm and creativity become essential elements in crafting brand experiences that resonate with diverse audiences. The fast-paced and dynamic nature of healthcare advertising allows you to be at the forefront of industry trends, and you will be helping to covert insight and understand into meaningful experiences that move people.


Experience:

  • Prior communications or agency experience
  • Ideally project-based contribution to strategy development or communication creation or healthcare marketing.
  • Ability to understand basic strategic concepts.
  • Comfortable with absorbing and gaining insights from scientific foundation of client brands
  • Excited in building transformative strategies and positively impacting client business.
  • Flexible and open minded to operate across a wide array of strategic needs, new business, presentations, workshops and omnichannel engagement.
  • Motivated to develop client relationships.
  • Demonstrated desire to stay abreast of new & developing strategies, platforms and solutions that bring cutting edge approaches to the industry, client and end customers.

The Role:

The Associate Strategist role is to support the delivery of a singular customer-centric strategic approach for clients, integrating upstream strategic thinking with downstream omnichannel activation.

As an Associate Strategist you are contributing to the narrative development and perception of healthcare brands. You will be working with agency teams and clients not only convey core values effectively, but also create meaningful and positive experiences for target audiences.

You will need to operate in a way that unifies and connects data and analytics, scientific fundamentals, audience insight and understanding, brand building and customer experience into one integrated strategic approach.

The role requires working with cross-functional teams across the agency to help drive seamless strategic thinking across all departments. You will support cross-functional

teams delivering on a single shared strategic vision and ensure faultless implementation through to execution.

You actively engage with internal teams and external clients in the delivery of exemplary strategic recommendations and activation plans. Clients should see our value and experience a positive business impact as a result of our strategic engagement.

You will embrace the latest tools and techniques to supercharge your thinking. You will endeavour to remain abreast of the latest developments within the discipline and inspire

teams with cutting edge strategic solutions and innovations.


Responsibilities:
Client Support:

  • Engage with client business stakeholders, by demonstrating curiosity and interest in their marketing challenges.
  • Contribute to the development of regular (quarterly) client strategy reviews and horizon scanning for external market factors that might impact the clients’ brand.Including, for example the impact of clinical trial updates.
  • Provide strategic support for 2-4 client relationships. The level of client exposure may vary depending on the size and nature of client business.

Strategic Unification:

  • Connect data/analytics, market research application and insight generation.Champion the need for data/analytics to be part of your assignments and advocate for intuitive thinking and critical thinking skills that augment hard facts.
  • Gather and analyse market research to proactively guide internal and client teams on evolving industry trends, competitive landscapes and consumer preferences in an ongoing manner.
  • Support the development of brand strategies which align with the client’s overall commercial objectives. Support strategic delivery from upstream vision & positioning
  • to omnichannel activation. Throughout advocate for meaningful, seamless brand experiences across all touchpoints and communication channels.
  • Demonstrate scientific understanding and credibility. Know the key data and how this will impact a brand’s positioning and competitive viability.
  • Ensure that there is total alignment between strategic thinking and creative output. Let go of outdated waterfall/linear ways of working and embrace dynamic cross-functional ways of working. Remain engaged throughout the creative evolution of the brand by contributing to the review of all brand assets.
  • Focus on understanding the customer journey and identifying opportunities to enhance the overall customer experience.
  • Be comfortable in supporting senior team members in the creation, facilitation and write-up of workshops
  • Monitor key performance indicators (KPIs) related to brand perception, customer satisfaction and overall success of brand initiatives. Use data & analytics to assess the effectiveness of strategies.

Thought Leadership:

  • Stay abreast of industry innovations and emerging trends to ensure the agency and clients remain relevant and competitive.
  • Support development of thought leadership on new/emerging medical/health/wellness trends and strategic insight that can be bought to clients proactively (at least twice yearly) to create organic growth opportunities.
  • Be an internal and external thought leader by being at the forefront of marketing technology innovation and application to the business.

Network Training:

  • Stay abreast of Omnicom training opportunities, ensure you are fully compliant with mandatory training programs.

Our values:
The qualities and behaviours we seek in all our people:

  • Stay Curious: Never stop playing. Never stop digging in the dirt. If you keep looking, you’ll find something that’s invisible to everyone else. Be impatient to see the future before everyone else.
  • Have Bravura: You have permission to be remarkable. Have the courage to refuse to settle for what’s now. Imagine where we can go next and take us there. If your idea frightens you- don’t tame it - unleash it. Make it breath-taking. Activate your brilliance and great technical skills in everything you do.
  • Be human: Be yourself. Always. And be kind. Weave the fibers of human connection into everything you do. Cut the bullshit and talk like a human – person to person

Our commitment:

Omnicom Health Group is committed to hiring and developing exceptional talent. We agree that talent is equally distributed, and we’re focused on developing diverse teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you.

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